The visitor magnet for your appearance at IDS.

Boost your booth. And meet your leads.

IDS 2025, a visitor enters the hall you are exhibiting in. On purchasing the admission ticket he stated that he is interested in your product section. His smartphone vibrates, an invitation to your stand appears on his display, including an offer that precisely matches his interests. At the push of a button his mobile phone will guide him to your stand, where you greet him with a lovely cup of coffee.

Sounds like a vision of the future? At IDS 2025 it is reality. Lead+Meet is the name of the technology we are using to make a totally new way of visitor guidance possible and which will bring additional, relevant visitors to your stand. How that works? Quite simply:

Visitor classification

On purchasing an admission ticket and using our trade fair app, visitors enter information such as industry, product interest or purpose of the visit. You can then use this information to qualify the visitors you want to address with your offer.

Creation of the messages

You then formulate an appropriate message - and as soon as the visitor enters the hall your stand is in it is automatically sent to his smartphone.

Indoor navigation

If he is interested, the indoor navigation system will guide him directly or at a later point in time to your stand.

Arrival at the stand

This allows you to automatically greet many visitors at your stand, all of whom match your target group exactly and are interested in your offer - the perfect basis for lots of business.

More visitors, more relevance, more success

Lead+Meet is a technology we’re using to manage visitor flows in a totally new way – one that will drive additional, relevant visitors to your stand.

Information brochure (.pdf)

View criteria

There is no more selective way of addressing potentially interested parties at IDS than using Lead+Meet. You can determine precisely who is addressed – and can then send your message directly to the right potential customers. These will subsequently be guided automatically to your stand.

Smart or Select: Choose the right package for you!

Smart

Dispatch of a message to up to 500 trade fair visitors as they enter the hall where your stand is located.

€ 499,-

Select

Dispatch of a message to up to 500 trade fair visitors as they enter the hall where your stand is located
Classification of the recipients of the messages according to one criterion (i.e. industry, purpose of visit, purpose of the visit)

€ 899.-

Order your package in the Medien-Shop now!